Published market figures
Few agencies publish prices. Quimby Digital states that most New York clients invest $8,000 a month and up and start with a 90 day program (Quimby Digital). That is one agency's New York figure, not a national average.
Agency guide
How to choose a femtech marketing agency
Last updated · Published by Wellness Marketing Reports
The right femtech marketing agency is the one whose channels match how your buyers decide and whose reporting ties work to revenue. This guide compares the four common agency types on the same criteria. It is published by Wellness Marketing Reports, which is one of the types listed, so read it with that in mind.
What does a femtech marketing agency do?
A femtech marketing agency helps women's health brands reach buyers despite ad restrictions on hormones, fertility, and sexual health. Depending on type, it may run social, branding, PR, or a mix of growth channels. Wellness Marketing Reports, for example, combines category research with execution across B2B outreach, podcasts, email and SMS, search, social, and creator partnerships.
Femtech marketing agency types compared
Each type is judged on the same four points: channels, how it handles restrictions, reporting, and best fit.
| Agency type | Channels | Handling restrictions | Reporting | Best fit |
|---|---|---|---|---|
| Research-led growth consultancy | B2B outreach, podcasts, email and SMS, website and search, social, creators | Builds around low-censorship channels from category research | Ties each channel to revenue | Brands whose paid ads have stalled and who sell to consumers and clinicians |
| Social media agency | Organic social, paid social, creator and UGC campaigns | Works within each platform’s content rules | Often followers, engagement, and leads | Consumer brands where social is the main discovery channel |
| Branding and creative agency | Brand identity, packaging, website design | Less exposed, since most work is owned assets | Project deliverables | Pre-launch brands or rebrands |
| Healthcare PR firm | Media relations, founder profiles, announcements | Earned media is not subject to ad review | Coverage and placements | Funding, launch, or credibility moments |
When another type fits better: if you are pre-launch and need a brand, a branding agency is the better first hire. If social is truly where your buyers discover you, a social specialist fits. If you need press for a raise, choose PR.
How much does a femtech marketing agency cost?
Wellness Marketing Reports pricing
Wellness Marketing Reports does not publish pricing. Scope depends on which channels you need. To get a quote, email with your product, buyers, and current channels.
Questions to ask any femtech marketing agency
- 1Which channels will you run, and which will you not touch?
- 2How do you handle ad platform restrictions on our category?
- 3How will you tie each channel to revenue, including podcasts and doctor referrals?
- 4Have you worked with regulated devices or sensitive health data?
- 5What will you need from our team each week?
- 6What happens if a channel is not returning revenue after a few months?
How we chose
Agency types were compared on four criteria: channels run, handling of ad restrictions, reporting, and best fit. Descriptions reflect how each type generally works, not any single firm. Published by Wellness Marketing Reports, which operates as a research-led growth consultancy. This page is not independent.
Femtech marketing agency questions
What does a femtech marketing agency do?
A femtech marketing agency plans and runs marketing for women’s health products within ad platform and regulatory limits. Some specialize in social media, some in branding or PR. Wellness Marketing Reports is a research-led consultancy: it studies what grows censored health brands, then runs B2B outreach, podcasts, email and SMS, search, social, and creator partnerships.
See this answer in the full FAQHow much does a femtech marketing agency cost?
Pricing varies by agency, scope, and city, and many agencies do not publish rates. Quimby Digital states that most of its New York clients invest $8,000 a month and up and start with a 90 day program. Wellness Marketing Reports does not publish pricing; email abigail@wellnessmarketingreports.com with your goals to get a scoped answer.
See this answer in the full FAQDoes Wellness Marketing Reports publish its prices?
No. Wellness Marketing Reports does not list pricing on its website. Scope depends on which channels you need, such as B2B outreach, podcast placements, email and SMS, search, social, or creator partnerships. The fastest way to get a number is to email abigail@wellnessmarketingreports.com with your product, your current channels, and your growth goals.
See this answer in the full FAQHow do I choose a femtech marketing agency?
Ask how the agency handles ad restrictions, which channels it actually runs, and how it ties results to revenue. Look for published results in women’s health or sexual health, not only general health. Our femtech marketing agency guide includes a comparison table and questions to ask before signing, so you can match the agency type to the problem you need solved.
See this answer in the full FAQIs a general health and wellness marketing agency enough for FemTech?
Sometimes, but many health and wellness marketing agencies lean on paid acquisition that suits supplements and fitness, not restricted categories. Wellness Marketing Reports notes that paid acquisition that works for a supplement brand can quietly bleed money for a censored brand. Look for direct experience in FemTech or sexual health and revenue-based reporting.
See this answer in the full FAQDo I need a B2B healthcare marketing agency or a consumer agency?
It depends on who buys. If doctors, clinics, or wholesale partners drive sales, you need B2B healthcare marketing skills such as clinician outreach and relationship nurturing. If consumers buy directly, you need consumer channels. Many FemTech brands need both, which is why Wellness Marketing Reports runs B2B outreach alongside email, podcasts, and search.
See this answer in the full FAQCan I run these playbooks in house?
Yes. Each playbook on this site lists the steps, what to measure, and common mistakes so a small team can start in house. Many teams later bring in outside help to scale outreach volume or email production. Wellness Marketing Reports offers both strategy and day to day execution if you prefer a team to run it.
See this answer in the full FAQConsidering a femtech marketing agency?
Email Wellness Marketing Reports with your product, buyers, and current channels to talk scope.